Competition and Consumer Act 2010 (Cth)
Section 4E
Market
For the purposes of this Act, unless the contrary intention appears, market means a market in Australia and, when used in relation to any goods or services, includes a market for those goods or services and other goods or services that are substitutable for, or otherwise competitive with, the first‑mentioned goods or services.
Location: Part I - Preliminary
View official version at Federal Register of Legislation
Legislative history
Inserted by Trade Practices Amendment Act 1977 (Act 81 of 1977)
Amended by Trade Practices (Misuse of Trans-Tasman Market Power) Act 1990 (Act 70 of 1990)
Commentary
See also Reading Room for more recent papers
Daniel Clarry, 'Contemporary approaches to market definition: Taking account of international markets in Australian competition law' (2009) 37 Australian Business Law Review 143
George Hay, 'Market definition and market dominance: issues from the Davids/QIW case' (1995) 3 Competition & Consumer Law Journal 1.
N Norman and P Williams, 'The analysis of market and competition under the Trade Practices Act: towards the resolution of some hitherto unresolved issues' (1983) 11 Australian Business Law Review 396
Cases
See also cases database
ACCC v Australian Safeway Stores Pty Limited [2003] FCAFC 149 (30 June 2003) ➤
Misuse of market power, exclusive dealing, price fixing (relating to bread)
ACCC v Flight Centre Limited (No 2) [2013] FCA 1313 (6 December 2013)
ACCC v Liquorland (Australia) Pty Ltd [2006] FCA 826 ➤
Exclusionary provisions, anti-competitive agreements, market definition
Air New Zealand Ltd v ACCC; Pt Garuda Indonesia Ltd v ACCC [2017] HCA 21
High Court - meaning of 'market in Australia' (in the context of price fixing allegations)
Auskay International Manufacturing & Trade Pty Ltd v Qantas Airways Ltd (2008) ATPR 42-256; [2008] FCA 1458 ➤
Alleged cartel - specificity of market
Australian Gas Light Company v ACCC (2003) 137 FCR 317 ➤
See para's 378-379
Emirates v ACCC [2009] FCA 312 ➤
Validity of s 155 notice - issue of market definition
QIW Retailers Ltd v Davids Holdings (1993) ATPR 41-226
Mergers; Trade Practices Economics
Re QIW Ltd (1995) 132 ALR 225
Merger, Market definition
Re Queensland Co-Op Milling Association Limited and Defiance Holdings Limited (QCMA) (1976) 8 ALR 481
Mergers; Trade Practices Economics
[at 190] "... a market is the field of actual and potential transactions between buyers and sellers amongst whom there can be strong substitution, at least in the long run, if given a sufficient price incentive."
In Re Tooth and Co Limited; In Re Tooheys Limited (1979) ATPR 40–113 (Tribunal) ➤
Market definition
Top Performance Motors Pty Ltd v Ira Berk (Qld) Pty Ltd (1975) 5 ALR 465Market definition
Trade Practices Commission v Australian Meat Holdings (1988) 83 ALR 299 ➤
Mergers; Market Definition
[at 317] 'A market is the field of activity in which buyers and sellers interact, and the identification of market boundaries requires consideration of both the demand and supply side. The ideal definition of a market must take into account substitution possibilities in both consumption and production. The existence of price differentials between different products, reflecting differences in quality or other characteristics of the products, does not by itself place the products in different markets. The test of whether or not there are different markets is based on what happens (or would happen) on either the demand or the supply side in response to a change in relative price.'
Seven Network Ltd v News Limited [2007] FCA 1062; [2009] FCAFC 166 (the C7 case) ➤
Anti-competitive agreements; misuse of market power; market definition
Singapore Airlines Ltd v Approbate Tours WA Pty Ltd (1991) 33 FCR 158 ➤
Market definition
The Concept of Market
35. The concept of "market" has long involved elements of both activity and location. The ordinary meanings set out in the Shorter Oxford English Dictionary include "the meeting together of people for the purchase and sale of provisions or livestock, publicly exposed at a fixed time and place" and "the action or business of buying and selling". At common law it was a "franchise right of having a concourse of buyers and sellers to dispose of commodities in respect of which the franchise was given" - Downshire (Marquis) v O'Brien (1887) 19 LR Ir 380 at 389.
36. In competition law it has a descriptive and a purposive role. It involves fact finding together with evaluative and purposive selection. In any given application it describes a range of economic activities defined by reference to particular economic functions (e.g. manufacturing, wholesale or retail sales), the class or classes of products, be they goods or services, which are the subject of those activities and the geographic area within which those activities occur. In its statutory setting the market designation imposes on the activities which it encompasses limits set by the law for the protection of competition. It involves a choice of the relevant range of activity by reference to economic and commercial realities and the policy of the statute. To the extent that it must serve statutory policy, the identification will be evaluative and purposive as well as descriptive.
[The decision goes on to discuss the issue of market definition - including development in Australia and the United States - at length]
Last updated: 25 August 2020